The latest quotation shows that the backlight application in the third quarter entered the traditional off-season, demand slowed down, and the price of backlight LEDs dropped by an average of 3-8. The demand for LED applications for lighting was flat, but the price competition was fierce, with the decline falling at 6-12. In the third quarter, the LED backlight inventory was high, and the order visibility was reduced to 1-2 months. The global mobile device entered a mature stage, and the demand for smart phone market grew slowly. In the third quarter, the price of mobile backlight LEDs dropped by about 5. TV backlight LED was because The traditional off-season is coming to an end with the World Football Championships. Global TV panel shipments will be revised down by 6-8%, affecting the purchasing power of Chinese brands, and the use of TV backlight LEDs will be seasonally adjusted. Therefore, the third season direct-type TV is packaged in 3528LED. The average price was US$0.24, a decrease of 8, while the average price of the 7020 dual-chip package LED used in the edge-light TV was US$0.12, a decrease of 8. LED parts for lighting, and medium-power LED products such as 5630, due to the continued price of Korean manufacturers. The profit is very meager, almost close to the cost, the price reduction space has been limited; and the high-power LED price adjustment space is relatively large, of which the maximum current 800mA specification average price The decline was the most obvious, with a quarterly decline of up to 12; as for the COB part, CREE, CITIZEN, Bridgelux and other large manufacturers invariably introduced high-density (HD) COB products with small light and high luminous efficiency, and the market responded well, and some of them were equipped with intelligent platforms. It can be combined with intelligent control technologies such as wireless. In the future, with the performance upgrade of various LED products, customer orders will gradually shift to high-efficiency products.
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